Browse 542 providers in this category.
Provider ranking
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Rooted Wealth Advisors
Plan Advisor
Bourbonnais, IL
Stats: $318M under management
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Resolute Wealth Strategies, LLC
Plan Advisor
Jackson, MS
Stats: $316M under management
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Simplified Wealth Management
Plan Advisor
Corona, CA
Stats: $315M under management
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Rede Wealth, LLC
Plan Advisor
Charlottesville, VA
Stats: $313M under management
Company: Est. 2015
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Dibenedetto & Associates LTD
Plan Advisor
Loves Park, IL
Stats: $313M under management
Company: Est. 1980 • 3 employees
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Hoxton Planning & Management, LLC
Plan Advisor
Shepherdstown, WV
Stats: $307M under management
Company: Est. 2022
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Prudent Street Financial Advisors, LLC
Plan Advisor
Brentwood, TN
Stats: $303M under management
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Beacon Bridge Wealth Partners, LLC
Plan Advisor
Lower Gwynedd, PA
Stats: $301M under management
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Walker Wealth Management
Plan Advisor
St. Petersburg, FL
Stats: $301M under management
Company: Est. 2023
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Vestbridge Advisors, INC
Plan Advisor
Egg Harbor Township, NJ
Stats: $301M under management
Company: Est. 2021
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James T. Borello & Co.
Plan Advisor
East Dundee, IL
Stats: $300M under management
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Carter Financial Group, Inc.
Plan Advisor
Barrington, IL
Stats: $298M under management
Company: Est. 2002
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Enhancing Capital LLC
Plan Advisor
Harrisburg, PA
Stats: $298M under management
Company: Est. 2017
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Kilner Capital Advisors, LLC
Plan Advisor
Gaithersburg, MD
Stats: $296M under management
Company: Est. 2008
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Antoine Williams & Associates Wealth Management, LLC
Plan Advisor
Shelburne, VT
Stats: $295M under management
Company: Est. 2021
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Choice Wealth Advisors LLC
Plan Advisor
Waterville, ME
Stats: $294M under management
Company: Est. 2018
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Panoramic Investment Advisors
Plan Advisor
Denver, CO
Stats: $293M under management
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Up North Financial, LLC
Plan Advisor
Traverse City, MI
Stats: $285M under management
Company: Est. 2009
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Northstar Financial Planning, LLC
Plan Advisor
Windham, NH
Stats: $285M under management
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Pace Financial Advisors
Plan Advisor
Hillsboro, OR
Stats: $284M under management
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Joel Adams And Associates Inc.
Plan Advisor
Asheville, NC
Stats: $282M under management
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Farrow Financial INC
Plan Advisor
South Burlington, VT
Stats: $280M under management
Company: Est. 1981
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Birchcreek Wealth Management, LLC
Plan Advisor
Miamisburg, OH
Stats: $279M under management
Company: Est. 2019
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Uwharrie Investment Advisors, Inc.
Plan Advisor
Albemarle, NC
Stats: $278M under management
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Beacon Financial Strategies Corp.
Plan Advisor
Raleigh, NC
Stats: $277M under management
Company: Est. 2004
Why Your Business Needs a Specialized Retirement Plan Advisor
Managing a 401(k) plan involves significant legal and financial responsibilities that go far beyond simple administrative tasks. While many generalist financial advisors may offer to manage a company retirement plan, specialized 401(k) plan advisors bring a distinct set of skills necessary for navigating the Employee Retirement Income Security Act (ERISA). A qualified advisor serves as a buffer between the plan sponsor and regulatory liability, ensuring that the investment lineup is prudent, fees are reasonable, and the plan remains compliant with Department of Labor regulations. By partnering with a dedicated specialist, business owners can focus on their core operations while ensuring their employees have a robust vehicle for retirement savings.
3(21) vs. 3(38) Fiduciaries: Understanding the Difference
One of the most critical decisions a plan sponsor must make is determining the level of liability they wish to delegate. This is often defined by the type of fiduciary status the advisor assumes:
- ERISA 3(21) Co-Fiduciary: Under this arrangement, the advisor provides investment recommendations and research, but the plan sponsor retains the final authority—and ultimately the liability—for accepting or rejecting those recommendations. This is a partnership model where the advisor "helps" you decide.
- ERISA 3(38) Investment Manager: A 3(38) advisor assumes full discretion and control over the investment selection and monitoring. In this scenario, the plan sponsor effectively delegates the investment liability to the advisor. For sponsors looking to minimize their fiduciary risk exposure, hiring a 3(38) manager is often the preferred strategy.
Investment Policy Statements and Fee Benchmarking
A primary role of a plan advisor is to help the investment committee draft and maintain an Investment Policy Statement (IPS). This governing document outlines how plan assets are selected, monitored, and replaced. Without a solid IPS, plan sponsors are vulnerable during audits or legal challenges. Furthermore, advisors are instrumental in fee benchmarking. They review the 408(b)(2) fee disclosures to ensure that the costs charged by recordkeepers and 401(k) auditors are reasonable relative to the services provided. If fees are found to be excessive, a proactive advisor will negotiate with vendors or lead a Request for Proposal (RFP) process to find better pricing.
Coordinating with Legal and Compliance Teams
Great advisors do not work in a silo; they coordinate with other service providers to ensure holistic plan health. For example, if a plan requires a complex redesign to pass non-discrimination testing, the advisor often collaborates with ERISA attorneys to ensure the new plan document meets all legal standards. Whether you are running a startup plan or a large corporate plan with millions in assets, selecting the right advisor is the cornerstone of a successful retirement plan strategy.