# First Heartland Consultants, Inc.
Source: https://planprovider.pro/provider/first-heartland-consultants-inc

> Founded in 1984, First Heartland Consultants, Inc. has built its business around long-term relationships with independent advisors rather than short-term rev…

Retirement Plan Advisor

Lake Saint Louis, MO

## About First Heartland Consultants, Inc.

<p>Founded in 1984, First Heartland Consultants, Inc. has built its business around long-term relationships with independent advisors rather than short-term revenue goals. The firm is an SEC-registered investment advisor (RIA) with headquarters in Lake Saint Louis in the St. Louis metro area, and it works with clients in all 50 states.</p>

<p>First Heartland Consultants reports $1.8B in assets under management (2026). Along with investment advisory work, the firm supports independent registered representatives through a mix of BD, RIA, and BGA services, with flexibility for different operating styles, including third-party management and “Rep as PM.”</p>

<p>Technology is a practical differentiator here: First Heartland Consultants uses paperless order technology for brokerage, life insurance, and annuities, plus tools for client contact management and research. For retirement plan sponsors and financial professionals looking for <a href="/plan-advisors">plan advisors</a> and other <a href="/retirement-plans">retirement plan providers</a>, the firm also offers 3(21) fiduciary services.</p>

<ul>
<li>SEC-registered investment advisor (RIA)</li>
<li>Founded in 1984</li>
<li>Headquartered in Lake Saint Louis (St. Louis metro), serving all 50 states</li>
<li>$1.8B AUM (2026)</li>
<li>Services include 3(21) fiduciary support plus BD/RIA/BGA platform services</li>
</ul>

Website: [https://www.firstheartland.com/](https://www.firstheartland.com/)

## Office Locations

- Lake Saint Louis, MO (Headquarters)

## Services Offered

- 3(21) Investment Advisor

## Client Statistics (2026)

- Total Clients: 0

- Total AUM: $1.8B

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